Now Hiring: Sales Development Representative – Bloemfontein

At PMI, we’re undergoing a revolutionary transformation with one clear purpose — to create a smoke-free future. This shift brings immense opportunities and challenges, making it the perfect time to join us as we reimagine our business. As part of our team, you’ll be empowered to think creatively, propose innovative solutions, and take charge of your career, with endless possibilities for growth.

Working in Sales and Marketing at PMI is akin to building a new business, backed by the expertise of a globally recognized brand. Bring your curiosity and passion for engaging people, and become part of the dynamic digital, omni-channel team that’s leading our commercial transformation.

As a strategic thinker, you’ll have the opportunity to shape sales strategies across diverse markets. At PMI, your creativity and innovation will drive more than just sales growth — it will be about making a meaningful impact on society. You’re not just selling a product; you’re shaping the future of health and lifestyle.

Your Day-to-Day Responsibilities

Trade Management

• Balance management of CSU (30% physical, 50% hybrid, 20% remote) to ensure comprehensive coverage across all regions.
• Maintain a strong digital engagement rate in the Remote Base by utilizing the Back Office call center and digital calling to sustain PMI’s performance.
• Collaborate with Back Office Executives (BOE) to manage call frequency in Hybrid CSU, ensuring commercial initiatives and customer needs are met with the right physical visits.
• Influence store owners, managers, and staff to educate them on Reduced Risk Products (RRP), generating leads and driving device sales.

Physical Universe

• Manage segmentation to forecast coverage frequency and allocate brand investments appropriately.
• Drive brand growth by ensuring successful cycle implementation and negotiation for brand staging opportunities.
• Educate store owners and staff to improve their understanding of RRP, closing any gaps to ensure results.
• Implement PMSA segmentation strategies, ensuring relevant products are available in-store to meet consumer demand.
• Host retail activations to drive awareness and trial of the RRP category.
• Work with key retail venues to expand and support RRP-friendly venues.
• Assess the transition of stores to Digital Base and offer the necessary support for a smooth shift.

Digital Universe

• Schedule physical and virtual visits to digital stores based on segmentation and store needs.
• Support business development by analyzing digital channels to drive growth in distribution and achieve business objectives.
• Collaborate with the Digital Trade Engagement (DTE) team to align strategies, ensuring optimal campaign success rates.

Third-Party Management

• Manage third-party agencies to ensure timely and effective service delivery in line with business goals.
• Oversee 3rd party Field Managers, ensuring they understand cycle requirements and execution levels.
• Ensure compliance with point-of-sale material standards, tracking temporary POS material across cycles.

Sales Information & Reporting

• Accurately capture data using field force tracking tools to monitor sales cycles.
• Analyze sales data to identify areas for improvement and implement action plans to meet territory goals.
• Provide regular feedback and market insights to management to inform strategy and decision-making.
• Leverage market data to forecast sales, advising on strategies for maximum impact.

Trade Engagement and Education

• Oversee strategic trade programs and ensure participating stores understand program mechanics and compliance.
• Train trade partners to effectively promote PMI’s brands to adult consumers and drive switching.

Compliance & Legal Framework

• Maintain knowledge of the legal frameworks around tobacco and Reduced Risk Products (RRP).
• Ensure all activities are conducted in compliance with PMI policies and legal standards, fostering long-term sustainability.

Who We’re Looking For

• Qualifications: Completed Matric and a Bachelor’s Degree (or equivalent).
• Experience: A minimum of 3 years in sales within the FMCG or Pharma sector is required.
• Skills: Experience in digital tools, sales mobile applications, and MS Office (Word, Excel, PowerPoint, Outlook).
• Language Proficiency: Strong written and spoken English.

Key Competencies

• Problem-Solving: Ability to resolve conflicts and think critically.
• Numeracy: Strong analytical and financial literacy.
• Sales Knowledge: Expertise in sales strategies, territory management, and commercial knowledge.
• Communication: Ability to effectively negotiate, influence, and build strong relationships.
• Leadership: Ability to make decisions under pressure, mentor others, and develop talent.
• Planning: Strong planning and execution skills to deliver results.

What We Offer

• Career Development: Join a company that empowers you to experiment and grow. Take ownership of your career path with PMI, where opportunities are limitless.
• Diversity & Inclusion: Work in a culture that celebrates diverse perspectives. At PMI, everyone’s contribution is valued, and we foster an inclusive environment where you’ll feel at home.
• Global Impact: Be part of a team dedicated to delivering a smoke-free future. Join us in our mission to make a positive, lasting difference in the world.

PMI is an equal opportunities employer, encouraging applications from all members of society, regardless of age, race, gender, disability, or any other characteristic protected by law. We are particularly committed to enhancing workplace diversity and encouraging applications from South African citizens who can contribute to Employment Equity and the diversification of ideas.

Join PMI and help shape a future free of smoking. Together, we can make a significant impact.