Now Hiring: Sales Development Representative – Secunda/Ermelo

At PMI, we’re embarking on an extraordinary journey to reshape the future of our business. With a bold and clear purpose – to build a smoke-free world – we are committed to transforming our company while presenting new opportunities for those who join us. As we evolve, we believe in empowering our people to explore new ideas, innovate, and grow their careers in countless ways. In the Sales and Marketing division, it’s like creating a new business from scratch, but with the backing of a global brand and years of expertise.

Your Role in PMI’s Transformation

At PMI, we’re rethinking the way we do business. Joining our team means becoming part of a dynamic, digital, and omni-channel transformation that’s shaping the future. If you’re an innovative thinker with a passion for creating impact, you’ll play a pivotal role in designing sales strategies that span markets and influence real change. This is about more than just driving sales – it’s about helping people embrace a smoke-free future.

Key Responsibilities

1. Trade Management
   • Oversee the balanced management of CSU (Customer Service Units), ensuring a mix of physical, hybrid, and remote coverage to meet diverse market needs.
   • Leverage digital tools and back-office support to maintain engagement and performance across remote bases.
   • Drive commercial initiatives with regular customer interactions, ensuring efficient execution and follow-through on business requirements.
   • Lead efforts to educate retail partners about Reduced Risk Products (RRP), generating leads, activating B2C campaigns, and driving device sales.
2. Physical Universe Strategy
   • Manage market segmentation, defining coverage frequency, brand staging, and investment in Point of Sale Materials (POSM).
   • Accelerate brand growth by negotiating staging opportunities and executing marketing cycles that support product visibility.
   • Train and educate store owners, managers, and staff to close knowledge gaps regarding RRPs, ensuring consistent understanding and execution.
   • Organize retail activations and events to build awareness of the RRP category and engage consumers directly.
3. Digital Universe Development
   • Schedule physical and virtual store visits to ensure consistent engagement based on market segmentation and store needs.
   • Analyze the digital base for growth opportunities, aiming for increased distribution and market share.
   • Collaborate with teams to enhance Digital Trade Engagement (DTE), aligning with business objectives to ensure high response rates and success.
   • Assess and close understanding gaps in digital stores, working closely with DTE teams to enhance strategies.
4. Third-Party Partnerships
   • Manage third-party field teams to ensure service delivery aligns with business objectives and expectations.
   • Oversee compliance with cycle requirements and POS material usage, ensuring 100% coverage of key stores by third-party teams.
   • Monitor third-party performance, recommending improvements to optimize in-store presence and sales effectiveness.
5. Sales Data & Reporting
   • Ensure accurate data capture and analysis using field force tracking tools to identify areas for improvement.
   • Analyze sales cycle results and develop action plans to achieve territory objectives.
   • Provide regular feedback to management about market activities, trends, and competitive insights to inform strategic decisions.
6. Trade Engagement & Education
   • Manage trade programs, ensuring proper execution of promotional cycles and compliance with trade mechanics.
   • Educate retail partners about PMI brands and products, ensuring they can effectively communicate the value to customers and support brand switching.
7. Compliance and Legal Framework
   • Maintain a strong understanding of the legal landscape for tobacco and RRP products, ensuring all activities comply with relevant laws and regulations.
   • Uphold the highest ethical standards in all business interactions, supporting PMI’s commitment to sustainability and long-term success.

Who We’re Looking For

We are looking for individuals with:

• A completed Matric (high school diploma) and relevant tertiary qualifications or equivalent work experience.
• A valid driver’s license with at least 12 months of experience.
• A minimum of 3 years in sales within FMCG or pharmaceutical sectors.
• Proven experience in independently managing projects and leading teams or processes.
• Familiarity with digital tools like POS systems, mobile sales apps, and MS Office (Word, Excel, PowerPoint, Outlook).
• Strong command of the English language.

Key Skills and Competencies

• Ability to multitask and manage multiple priorities.
• Strong problem-solving and conflict resolution skills.
• Analytical skills, with a high level of numeracy and financial literacy.
• Critical thinking, decision-making, and the ability to mentor others.
• Excellent communication, negotiation, and sales skills.
• Capability to plan strategically and deliver results under pressure.

Why Join PMI?

PMI offers more than just a job. We offer a chance to make a lasting impact on society, contribute to a global mission, and build a fulfilling career. When you join PMI, you can:

• Take ownership of your future by defining your career path with the freedom to experiment, take risks, and grow.
• Be part of an inclusive, diverse culture where everyone’s contributions are respected, and collaboration thrives.
• Seize endless opportunities for career development in a globally recognized business.
• Take pride in helping PMI fulfill its promise to society: creating a smoke-free world.

Our Commitment to Diversity

PMI is an equal opportunity employer, committed to fostering an inclusive workforce. We encourage applicants from all backgrounds and communities, and we are especially keen on fostering employment equity in South Africa. We welcome applications from South African citizens, particularly those from designated groups, to enhance diversity and inclusion in the workplace. All appointments will consider the relevant laws and principles of Employment Equity.

Join us in this exciting transformation at PMI, and be part of something meaningful. Together, we will deliver a smoke-free future for generations to come.